Terms and Conditions

Last updated:

Jan 18, 2026

Welcome to Apehx. These Terms and Conditions ("Terms") govern your use of our website (apehx.com) and services provided by Apehx ("we," "our," or "us"). By accessing our website or using our services, you agree to be bound by these Terms.

Please read these Terms carefully before using our website or engaging our services. If you do not agree with any part of these Terms, you may not access our website or use our services.

  1. Definitions

For the purposes of these Terms:

  • "Client," "You," or "Your" refers to the individual or business entity accessing our website or using our services.

  • "Services" refers to all marketing, consulting, design, development, automation, and related services provided by Apehx.

  • "Deliverables" refers to any work product, content, designs, code, or materials created by Apehx for the Client.

  • "Agreement" refers to any service contract, proposal, or statement of work signed between Apehx and the Client.

  • "Partner" or "Franchisee" refers to individuals or entities participating in the Apehx Partner Program.

  1. Services Overview

Apehx provides AI-powered marketing services including, but not limited to:

  • Search Engine Optimization (SEO) and Generative Engine Optimization (GEO)

  • Paid advertising management (Google Ads, Meta Ads, LinkedIn Ads)

  • Content creation and marketing

  • Website design and development

  • Marketing automation and workflow integration

  • Brand strategy and identity

  • Employer branding

  • Franchise and partner program opportunities

The specific scope, deliverables, timeline, and pricing for each engagement will be outlined in a separate Agreement between Apehx and the Client.

  1. Client Responsibilities

To ensure successful delivery of our services, the Client agrees to:

  • Provide accurate and complete information required for the project

  • Grant necessary access to accounts, platforms, and systems as needed

  • Respond to requests for feedback, approvals, and information in a timely manner

  • Designate a primary point of contact for communication

  • Ensure all materials provided to Apehx do not infringe on third-party intellectual property rights

  • Comply with all applicable laws and regulations related to their business and marketing activities

Delays caused by the Client's failure to meet these responsibilities may result in extended timelines and are not the responsibility of Apehx.

  1. Pricing and Payment Terms

4.1 Pricing
All pricing is outlined in the applicable Agreement or on our website pricing page. Unless otherwise stated:

  • Prices are quoted in United States Dollars (USD)

  • Prices do not include applicable taxes, which will be added where required by law

  • Third-party costs (e.g., advertising spend, software licenses, stock images) are the responsibility of the Client unless otherwise agreed

4.2 Payment Terms

  • Monthly retainer services are billed at the beginning of each service month

  • Project-based services require a 50% deposit before work begins, with the remaining balance due upon completion (unless otherwise specified)

  • Payment is due within 14 days of invoice date

  • Accepted payment methods include credit card, bank transfer, and other methods specified in the invoice

4.3 Late Payments

  • Invoices unpaid after 14 days will incur a late fee of 1.5% per month (or the maximum allowed by law)

  • Services may be paused or suspended for accounts more than 30 days overdue

  • Apehx reserves the right to engage collection services for significantly overdue accounts

  1. Service Terms and Cancellation

5.1 Month-to-Month Services

  • All monthly retainer plans operate on a month-to-month basis

  • Either party may cancel with 30 days' written notice

  • No early termination fees or penalties apply

  • Work completed up to the cancellation date will be invoiced and payable

5.2 Project-Based Services

  • Project terms, milestones, and cancellation policies are defined in the project Agreement

  • If a project is cancelled mid-way, the Client is responsible for payment of all work completed to date

  • Deposits are non-refundable unless otherwise specified in the Agreement

5.3 Refund Policy

  • Due to the nature of our services, we do not offer refunds for work already completed or services already rendered

  • If you are unsatisfied with our services, please contact us and we will work to address your concerns

  1. Intellectual Property and Ownership

6.1 Client Ownership
Upon full payment, the Client owns 100% of all Deliverables created specifically for them, including:

  • Website code and design files

  • Custom graphics, logos, and brand assets

  • Written content created for the Client

  • Marketing materials and campaign assets

  • Data collected through Client campaigns

This ownership guarantee is a core principle of Apehx. You own what you pay for—no exceptions.

6.2 Apehx Ownership
Apehx retains ownership of:

  • Pre-existing tools, templates, frameworks, and methodologies

  • Proprietary systems, processes, and internal workflows

  • General knowledge, skills, and techniques developed or refined during the engagement

Apehx may use non-confidential, anonymized information from Client projects for case studies, portfolio samples, or marketing purposes (with Client approval for any identifiable information).

6.3 Third-Party Materials
Any third-party materials incorporated into Deliverables (e.g., stock images, fonts, plugins) are subject to their respective license terms. Apehx will inform the Client of any such materials and associated licensing requirements.

  1. Confidentiality

7.1 Mutual Confidentiality
Both parties agree to maintain the confidentiality of all non-public information shared during the engagement, including but not limited to:

  • Business strategies and plans

  • Financial information

  • Customer data

  • Proprietary processes and methodologies

  • Any information marked as "confidential"

7.2 Exclusions
Confidentiality obligations do not apply to information that:

  • Is or becomes publicly available through no fault of the receiving party

  • Was already known to the receiving party prior to disclosure

  • Is independently developed without reference to confidential information

  • Is required to be disclosed by law or court order

7.3 Duration
Confidentiality obligations survive the termination of any Agreement for a period of 3 years.

  1. Warranties and Disclaimers

8.1 Our Commitment
Apehx warrants that:

  • Services will be performed professionally and in accordance with industry standards

  • Deliverables will be original or properly licensed

  • We will use commercially reasonable efforts to achieve the goals outlined in each Agreement

8.2 No Guarantee of Results
While we are committed to delivering high-quality work, marketing results depend on many factors beyond our control. Apehx does not guarantee:

  • Specific rankings on search engines or AI platforms

  • Specific traffic, lead, or revenue numbers

  • Return on investment (ROI) or return on ad spend (ROAS)

  • Approval or performance of third-party platforms (Google, Meta, etc.)

8.3 Disclaimer
EXCEPT AS EXPRESSLY STATED IN THESE TERMS, ALL SERVICES ARE PROVIDED "AS IS" WITHOUT WARRANTY OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, OR NON-INFRINGEMENT.

  1. Limitation of Liability

9.1 Cap on Liability
TO THE MAXIMUM EXTENT PERMITTED BY LAW, APEHX'S TOTAL LIABILITY FOR ANY CLAIMS ARISING FROM OR RELATED TO THESE TERMS OR OUR SERVICES SHALL NOT EXCEED THE TOTAL AMOUNT PAID BY THE CLIENT TO APEHX IN THE 6 MONTHS PRECEDING THE CLAIM.

9.2 Exclusion of Damages
IN NO EVENT SHALL APEHX BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, INCLUDING BUT NOT LIMITED TO:

  • Loss of profits, revenue, or business opportunities

  • Loss of data or goodwill

  • Cost of substitute services

  • Any damages arising from third-party actions or platform changes

9.3 Exceptions
These limitations do not apply to:

  • Breaches of confidentiality obligations

  • Willful misconduct or gross negligence

  • Indemnification obligations

  • Any liability that cannot be limited by applicable law

  1. Indemnification

10.1 Client Indemnification
The Client agrees to indemnify, defend, and hold harmless Apehx and its officers, directors, employees, and agents from any claims, damages, losses, liabilities, and expenses (including reasonable legal fees) arising from:

  • The Client's breach of these Terms

  • The Client's violation of any applicable law or regulation

  • Any third-party claims related to Client-provided materials

  • The Client's products, services, or business practices

10.2 Apehx Indemnification
Apehx agrees to indemnify the Client against any third-party claims that Deliverables created solely by Apehx infringe on third-party intellectual property rights, provided that Apehx is promptly notified and given control of the defense.

  1. Partner Program Terms

If you participate in the Apehx Partner Program (Franchise), additional terms apply:

11.1 Partner Relationship

  • Partners operate as independent business owners, not employees of Apehx

  • Partners may use their own branding or the Apehx brand (subject to brand guidelines)

  • Apehx provides delivery, systems, training, and support; Partners handle client acquisition and relationships

11.2 Partner Obligations

  • Maintain professional standards in all client interactions

  • Accurately represent Apehx services and capabilities

  • Comply with all applicable laws and regulations in your jurisdiction

  • Protect client confidentiality and data

11.3 Revenue and Compensation

  • Compensation structure is outlined in the separate Partner Agreement

  • Partners are responsible for their own taxes and business expenses

11.4 Termination

  • Either party may terminate the Partner relationship with 30 days' written notice

  • Upon termination, Partner must cease use of Apehx branding and materials

  1. Acceptable Use Policy

When using our website or services, you agree not to:

  • Use our services for any illegal or unauthorized purpose

  • Violate any applicable laws, regulations, or third-party rights

  • Transmit any harmful code, malware, or viruses

  • Attempt to gain unauthorized access to our systems or data

  • Interfere with or disrupt our website or services

  • Use our services to send spam or unsolicited communications

  • Misrepresent your identity or affiliation

  • Engage in any activity that could damage Apehx's reputation

Violation of this policy may result in immediate termination of services without refund.

  1. Third-Party Services and Platforms

Our services may involve the use of third-party platforms and services, including but not limited to:

  • Google Ads, Google Analytics, Google Search Console

  • Meta (Facebook/Instagram) Ads Manager

  • LinkedIn Advertising

  • Email marketing platforms

  • CRM systems

  • Website hosting providers

  • Payment processors

These third-party services are governed by their own terms and conditions. Apehx is not responsible for:

  • Changes to third-party platform policies, algorithms, or features

  • Downtime, errors, or issues caused by third-party services

  • Account suspensions or bans imposed by third-party platforms

  • Data loss or breaches caused by third-party services

  1. Dispute Resolution

14.1 Informal Resolution
In the event of any dispute, the parties agree to first attempt to resolve the matter through good-faith negotiations. Either party may initiate this process by providing written notice of the dispute.

14.2 Mediation
If informal negotiations fail, the parties agree to attempt mediation before pursuing arbitration or litigation. The mediation will be conducted by a mutually agreed-upon mediator.

14.3 Arbitration
If mediation is unsuccessful, any remaining disputes shall be resolved through binding arbitration in accordance with the rules of the American Arbitration Association (AAA) or equivalent body in the applicable jurisdiction.

14.4 Governing Law
These Terms shall be governed by and construed in accordance with the laws of the State of Delaware, United States, without regard to its conflict of law provisions.

14.5 Jurisdiction
For any matters not subject to arbitration, the parties consent to the exclusive jurisdiction of the courts located in Delaware, United States.

  1. General Provisions

15.1 Entire Agreement
These Terms, together with any applicable Agreement, constitute the entire agreement between the parties and supersede all prior discussions, negotiations, and agreements.

15.2 Amendments
Apehx reserves the right to modify these Terms at any time. Material changes will be communicated via email or website notice. Continued use of our services after changes constitutes acceptance of the revised Terms.

15.3 Severability
If any provision of these Terms is found to be unenforceable, the remaining provisions shall continue in full force and effect.

15.4 Waiver
Failure to enforce any provision of these Terms shall not constitute a waiver of that provision or any other provision.

15.5 Assignment
The Client may not assign or transfer these Terms without Apehx's prior written consent. Apehx may assign these Terms in connection with a merger, acquisition, or sale of assets.

15.6 Force Majeure
Neither party shall be liable for delays or failures in performance resulting from circumstances beyond their reasonable control, including natural disasters, war, terrorism, strikes, government actions, or internet outages.

15.7 Notices
All notices under these Terms shall be in writing and sent to:

For Apehx:
Email: legal@apehx.com

For the Client:
The email address provided during account registration or in the applicable Agreement.

  1. Contact Us

If you have any questions about these Terms and Conditions, please contact us:

Apehx
Email: legal@apehx.com
Website: www.apehx.com

For general inquiries: hello@apehx.com
For partnership inquiries: partners@apehx.com
For privacy concerns: privacy@apehx.com

We aim to respond to all inquiries within 2 business days.

By using our website or engaging our services, you acknowledge that you have read, understood, and agree to be bound by these Terms and Conditions.

Thank you for choosing Apehx. We look forward to partnering with you.